Introduction to electronic commerce and social commerce
Auteur :
Turban, Efraim / Whiteside, Judy / King, David / Outland, Jon
Éditeur :
Springer International Publishing AG
ISBN :
9783319843155
Date de publication :
18 août 2018
Dimensions :
27,9 x 21,0 cm
Langue :
Anglais
Pays d'origine :
Suisse
and a Companion Website that includes EC support technologies as well as online files.The book is organized into 12 chapters grouped into 6 parts. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks.