Digital metrics field guide, the: the definitive reference for brands using the web, social media, mobile media, or email
Auteur :
Rappaport, Stephen D.
Éditeur :
BIS Publishers B.V.
ISBN :
9789063693770
Date de publication :
23 févr. 2015
Dimensions :
27,8 x 21,9 cm
Langue :
Anglais
Pays d'origine :
Nederlands
Suitable for those of us who use metrics and need straightforward, authoritative, non-technical guidance, this title helps brands of any size that advertise, market or engage with their customers and prospects through email, the Web, mobile or social.