Thinking in services: encoding and expressing strategy through design
Auteur :
Iqbal, Majid
Éditeur :
BIS Publishers B.V.
ISBN :
9789063694890
Date de publication :
11 oct. 2018
Dimensions :
23,0 x 17,5 cm
Format :
With flaps
Langue :
Anglais
Pays d'origine :
Nederlands
We think we know services — not a day goes by without using them — until we have to design them. It is then that their realities confront us, teasing us sometimes. While services have always been `designed’, the qualities of their designs are more important than ever, given how much more we depend on them.