Big book of sales games, the
Auteur :
Carlaw, Peggy / Deming, Vasudha
Éditeur :
McGraw-Hill Education - Europe
ISBN :
9780071343367
Date de publication :
16 mai 1999
Dimensions :
23,4 x 18,5 x 1,5 cm
Poids :
340 g
Langue :
Anglais
Pays d'origine :
USA
Gives you simple, fast, and enjoyable ways to train and motivate sales staff - or yourself - for selling success. This book helps the readers learn how to: master up-selling techniques for increased order value; polish communication skills to win sales and customer loyalty; and tailor features and benefits to reach difficult buyers.