Customer experience edge: technology and techniques for delivering an enduring, profitable and positive experience to your customers, the

Auteur : Soudagar, Reza / Iyer, Vinay / Hildebrand, Volker
Éditeur : McGraw-Hill Education - Europe
ISBN : 9780071786973
Date de publication : 16 déc. 2011
Dimensions : 23,6 x 16,0 x 2,6 cm
Poids : 590 g
Langue : Anglais
Pays d'origine : USA

Three customer experience experts provide executives and senior managers with cost-effective, sustainable methods for creating a superior customer experience--which generates heightened profitability in the age of rapid information flows and expanding customer expectations.

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