Leading the starbucks way: 5 principles for connecting with your customers, your products and your people
Auteur :
Michelli, Joseph
Éditeur :
McGraw-Hill Education - Europe
ISBN :
9780071801256
Date de publication :
16 déc. 2013
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
479 g
Format :
book
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Explains that the international success of Starbucks begins with a promise: to inspire and nurture the human spirit - one person, one cup, and one neighborhood at a time. This title offers a perspective on the leadership principles that drove the iconic coffee company's resurgence from serious setbacks during the economic downturn.