Essential marketing skills
Auteur :
Rix, Peter
Éditeur :
Rix, Peter
ISBN :
9780074712252
Date de publication :
30 sept. 2002
Dimensions :
29,0 x 20,5 x 1,6 cm
Poids :
644 g
Langue :
Anglais
Pays d'origine :
Australie
This 'new' text takes the ""practical approach"" to introductory marke- ting. Essential Marketing Skills covers internet marketing, global issues, ethical challenges and ""marketing in a small business"" from an Australian perspective. Special Price $37.00 (Textbook Promo) valid until 31/05/05.