It's our research: getting stakeholder buy-in for user experience research projects
Auteur :
Sharon, Tomer
Éditeur :
Elsevier Science & Technology
ISBN :
9780123851307
Date de publication :
21 mars 2012
Dimensions :
23,5 x 19,1 cm
Poids :
630 g
Langue :
Anglais
Pays d'origine :
USA
Provides a strategic framework for people who practice UX research who wish to be heard by their stakeholders. This title gives you the techniques needed to involve stakeholders throughout the process of planning, execution, analysis, and reporting UX research.