Winning marketing strategies
Auteur :
Feig, Barry
Éditeur :
Feig, Barry
ISBN :
9780136449072
Date de publication :
24 mars 1999
Dimensions :
24,0 x 18,3 x 3,5 cm
Poids :
821 g
Langue :
Anglais
Pays d'origine :
USA
Offers proven effetive marketing and sales strategies that cover conceivable business situations. The book explains the tools of marketing and sales, from selling an idea to management, judging the merits of research, vital sales promotion and communication tools, and selling tips.