Purple cow: transform your business by being remarkable
Auteur :
Godin, Seth
Éditeur :
Penguin Books Ltd
ISBN :
9780141016405
Date de publication :
27 janv. 2005
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
117 g
Format :
B-format paperback
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Urging you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable, this book is a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.