What the customer wants you to know: how everybody needs to think differently about sales
Auteur :
Charan, Ram
Éditeur :
Penguin Books Ltd
ISBN :
9780141036878
Date de publication :
3 sept. 2009
Dimensions :
21,0 x 15,0 x 2,5 cm
Poids :
133 g
Format :
B-format paperback
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Presents the concept of Value Creation Selling that can help produce strong customer relationships and long term rewards. This book enables you to: gain knowledge of your customer's business; use this knowledge to improve your customer's margins; and, show how your product and expertise is a winning combination.