Political persuasion: the use of values in communication

Auteur :
Nelson, Thomas E.
Éditeur :
Oxford University Press Inc
ISBN :
9780190844035
Date de publication :
13 janv. 2025
Dimensions :
23,5 x 16,5 x 3,0 cm
Poids :
721 g
Langue :
Anglais
Pays d'origine :
USA
This book examines the tactics of value recruitment through case studies in educational and environmental politics. By presenting interviews with activists and policymakers and numerous novel experiments, Thomas E. Nelson demonstrates the strategy behind value recruitment and how it shapes our political attitudes.