Faith in reading: religious publishing and the birth of mass media in america
Auteur :
Nord, David Paul
Éditeur :
Oxford University Press Inc
ISBN :
9780195173116
Date de publication :
2 sept. 2004
Dimensions :
15,7 x 23,1 x 2,0 cm
Poids :
459 g
Langue :
Anglais
Pays d'origine :
USA
In early nineteenth century, a few visionary entrepreneurs decided the time was right to launch a true mass media in America. Though these entrepreneurs were savvy businessmen, their publishing enterprises were not commercial businesses but nonprofit religious organizations. This work tells the story of the unlikely origins of our media culture.