Market makers, the: how retailers are reshaping the global economy
Auteur :
Hamilton, Gary G. / Senauer, Benjamin / Petrovic, Misha
Éditeur :
Oxford University Press
ISBN :
9780199590179
Date de publication :
24 févr. 2011
Dimensions :
23,8 x 15,6 x 3,0 cm
Poids :
732 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
In eleven chapters by leading scholars, The Market Makers provides a detailed but highly readable analysis of how retailers have become the leading drivers of the new global economy. The analytic core is the "market-making perspective," which refocuses economic analysis away from factories and production to markets and market-making.