Small firms, global markets: competitive challenges in the new economy
Éditeur :
Palgrave Macmillan
ISBN :
9780230001923
Date de publication :
14 déc. 2007
Dimensions :
21,6 x 14,0 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book provides a timely and relevant assessment of the impact of globalization on small firms' competitiveness. It analyzes 'new economy' effects and rules of the game for nations, regions and different types of firms, and it addresses academic, policy and business practice issues vis-Ã -vis small enterprise survival.