Art of the pitch, the: persuasion and presentation skills that win business
Auteur :
Coughter, Peter
Éditeur :
Palgrave Macmillan
ISBN :
9780230120518
Date de publication :
12 janv. 2012
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation.