E. w. scripps and the business of newspapers
Auteur :
Baldasty, Gerald J.
Éditeur :
University of Illinois Press
ISBN :
9780252067501
Date de publication :
1 janv. 1999
Dimensions :
22,9 x 15,2 x 1,8 cm
Poids :
367 g
Langue :
Anglais
Pays d'origine :
USA
Edward Willis Scripps revolutionized the newspaper industry by applying modern business practices to his chain of more than forty newspapers and creating a telegraphic news service and illustrated news features syndicate. This title presents a portrait of this entrepreneurial giant, drawing on Scripps' business correspondence.