Boiler room and other telephone sales scams, the
Auteur :
Stevenson, Robert J.
Éditeur :
University of Illinois Press
ISBN :
9780252069345
Date de publication :
23 mai 2000
Dimensions :
22,9 x 15,2 x 1,8 cm
Poids :
454 g
Langue :
Anglais
Pays d'origine :
USA
Explores why telephone boiler rooms and other scams thrive and how fraudulent techniques and deception migrate to and from conventional businesses. This title describes the heat rising in rooms where experienced pitchmen use tried-and-true manipulative techniques to overcome objections to sales.