Capturing customers hearts: getting your customers to love your products and your company
Auteur :
Clegg, Brian
Éditeur :
Clegg, Brian
ISBN :
9780273649311
Date de publication :
7 sept. 2000
Dimensions :
24,1 x 16,3 x 2,3 cm
Poids :
580 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
We all realize how important customers are. We all know what will help build a good relationship with our customers. Yet so often it is done badly. Unlike great products and low prices, great customer service is hard to copy. In a fiercely competitive world, differentiation is the name of the game.