Corporate community relations: the principle of the neighbor of choice
Auteur :
Burke, Edmund M.
Éditeur :
Bloomsbury Publishing Plc
ISBN :
9780275964719
Date de publication :
28 févr. 1999
Dimensions :
23,5 x 15,6 cm
Poids :
312 g
Langue :
Anglais
Pays d'origine :
USA
Employees are attracted to companies that have a good community reputation. Just as successful companies need to be a supplier of choice, an employer of choice, and an investor of choice, they now have to become a neighbor of choice.