Tourism, hospitality and digital transformation: strategic management aspects
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367149994
Date de publication :
8 oct. 2019
Dimensions :
23,4 x 15,6 cm
Poids :
1400 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Innovation and technological advancements can be disruptive forces especially for conventional business in the hospitality and tourism industries. The book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively.