Women, consumption and paradox

Éditeur : Taylor & Francis Ltd
ISBN : 9780367186128
Date de publication : 6 mai 2020
Dimensions : 23,4 x 15,6 cm
Poids : 453 g
Langue : Anglais
Pays d'origine : Grande Bretagne

Women are the world’s most powerful consumers, yet they are largely marketed to erroneously through misconceptions and patriarchal views that distort the reality of women’s lives, bodies and work. This book examines the contradictions between women’s everyday experiences and market representations.

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