Information spread in a social media age: modeling and control
Auteur :
Muhlmeyer, Michael / Agarwal, Shaurya
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367208714
Date de publication :
8 avr. 2021
Dimensions :
23,4 x 15,6 cm
Poids :
600 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The book provides a general understanding of modern social media systems, network fundamentals, model development techniques, and social marketing. The mathematical modeling of information spread over social media is heavily emphasized through a review of existing epidemiology and marketing based models.