Influencing health: a comprehensive guide to working with online influencers
Auteur :
Burke-Garcia, Amelia
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367249922
Date de publication :
21 août 2019
Dimensions :
22,9 x 15,2 cm
Poids :
400 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
An easy-to-read guidebook for marketers and health communicators alike, this book leverages storytelling as a means for sharing lessons learned and providing readers with practical knowledge about the online marketing industry and influencer community.