Presidential polls and the news media
Auteur :
Lavrakas, Paul J / Traugott, Michael / Miller, Peter V
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367299682
Date de publication :
31 mai 2024
Dimensions :
22,9 x 15,2 cm
Poids :
500 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Most news media are "data rich but analysis poor" when it comes to election polling. The book reports new research findings on news coverage of recent presidential elections and provides a myriad of examples of how journalists and news media executives can improve their analysis of poll data, thereby better serving our political processes.