Brands and the city: entanglements and implications for urban life
Auteur :
Bookman, Sonia
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367332976
Date de publication :
15 avr. 2019
Dimensions :
23,4 x 15,6 cm
Poids :
312 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Drawing on extensive empirical material and recent theoretical developments in the sociology of brands, this book explores the complex relationship between brands, consumption and urban life. Covering a range of brands in the city, it considers how brands provide new ways of mediating identities, lifestyles and social relations.