Brand china in the media: transformation of identities
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367335014
Date de publication :
3 sept. 2019
Dimensions :
23,4 x 15,6 cm
Poids :
520 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book examines China’s identity transformations with a focus on self-perceptions and their representations and communication in the mass media. It explores the emerging multifaceted ‘China brand’. The chapters in this book were originally published in Critical Arts.