Business for communicators: the essential guide to success in corporate and public affairs
Auteur :
Duhé, Sandra
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367430078
Date de publication :
29 sept. 2021
Dimensions :
25,4 x 17,8 cm
Poids :
580 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Corporate communicators aspire to sit at the decision-making table but too often fall short because of an inability to speak the language of business or effectively apply a business mindset to communication strategy. This book provides future and current professional communicators with a hands-on, working knowledge of businesses.