Ready, launch, brand: the lean marketing guide for startups
Auteur :
Zeewy, Orly
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367467180
Date de publication :
10 mai 2021
Dimensions :
22,9 x 15,2 cm
Poids :
340 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Unlike traditional businesses, startups move at the speed of light and time to market is critical. Founders of startups are not looking to run a small business which is why marketing for small businesses doesn’t work for startups.