Art of intercultural business communication, the: a competency-based approach
Auteur :
Du-Babcock, Bertha / D. Babcock, Richard D.
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367478506
Date de publication :
25 juil. 2024
Dimensions :
23,4 x 15,6 cm
Poids :
650 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book examines intercultural business communication issues and practices from a global and interdisciplinary perspective with an Asian focus, which is essential to any contemporary study on business communication. An essential guide for practitioners, researchers and scholars of international business and communication.