Digital business models: perspectives on monetisation
Auteur :
Jabłoński, Adam / Jabłoński, Marek
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367548520
Date de publication :
29 avr. 2022
Dimensions :
23,4 x 15,6 cm
Poids :
312 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
By presenting the conditions, methods and techniques of monetisation of business models in the digital economy, this book combines implementation of the theoretical aspects of monetisation with the presentation of practical business solutions in this field.