Luxury fashion brand management: unifying fashion with sustainability
Auteur :
Mitterfellner, Olga
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367643584
Date de publication :
31 juil. 2023
Dimensions :
24,6 x 17,4 cm
Poids :
453 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This textbook examines fashion luxury brand management, providing students with a comprehensive understanding of its origins, unique components, current practices, global trade and the application of sustainable models to the industry.