Routledge companion to advertising and promotional culture, the
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367645106
Date de publication :
4 avr. 2023
Dimensions :
25,4 x 17,8 cm
Poids :
840 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This comprehensive second edition provides an updated essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising.