Routledge companion to consumer behavior, the
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367656171
Date de publication :
30 sept. 2020
Dimensions :
24,6 x 17,4 cm
Poids :
453 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book promises to be a contemporary classic. With contributions from leading scholars, including Sidney Levy and Jagdish Sheth, this volume sets the standard as the most comprehensive, cutting edge resource on the subject of consumer behavior.