Multipreneurship: diversification in times of crisis
Auteur :
Harkiolakis, Nicholas
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367670061
Date de publication :
30 sept. 2020
Dimensions :
24,6 x 17,4 cm
Poids :
453 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
In Multipreneurship, Nick Harkiolakis argues against the more commonly held view that diversification at the level of the individual entrepreneur, rather than that of the established corporation, is the wrong business strategy to pursue in times of economic crisis. The book illuminates the ’multipreneurship’ or ’parallel diversification’ perspectiv