Selling it: the science of selling, buying, and deal-making
Auteur :
Mukhopadhyay, Sandip / Pingali, Srinivas / Satyam, Amitabh
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367725747
Date de publication :
27 sept. 2021
Dimensions :
23,4 x 15,6 cm
Poids :
740 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book presents a systematic analysis of the processes, techniques and methods involved in IT sales and marketing. It highlights the nuances of selling, marketing and developing IT solutions that create value for customers.