Digital advertising evolution
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367767761
Date de publication :
20 juil. 2026
Dimensions :
23,4 x 15,6 cm
Poids :
630 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising – in practice, communication, and commercial process.