Managing the cultural business: avoiding mistakes, finding success
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367821319
Date de publication :
24 nov. 2020
Dimensions :
23,4 x 15,6 cm
Poids :
646 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The global health crisis greatly has amplified pre-existing challenges in the creative industries. This text analyses classic management problems, illuminating strategic mistakes made in overcoming such challenges and providing case-based insights into real world examples from Italy - the world's leading cultural sector.