Rise of transtexts, the: challenges and opportunities
Éditeur :
Taylor & Francis Ltd
ISBN :
9780367874407
Date de publication :
10 déc. 2019
Dimensions :
22,9 x 15,2 cm
Poids :
358 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This volume builds on previous notions of transmedia practices to develop the concept of transtexts, in order to account for both the industrial and user-generated contributions to the cross-media expansion of a story universe.