E-business fundamentals
Auteur :
Eckersley, Peter / Harris, Lisa / Jackson, Paul
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415255943
Date de publication :
29 mai 2003
Dimensions :
23,4 x 15,6 cm
Poids :
544 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
A broad overview of key e-Business issues from both managerial and technical perspectives, introducing issues of marketing, human resource management, ethics, operations management, law, the e-Business environment, website design and computing.