Strategy in emerging markets: telecommunications establishments in europe
Auteur :
Pehrsson, Anders
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415270526
Date de publication :
19 juil. 2001
Dimensions :
23,4 x 15,6 cm
Poids :
521 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Markets previously unreachable for companies other than monopolies or other protected firms are now frequently open to new entrants. This book focuses on strategy in emerging markets, in particular establishments in liberalized European markets.