Strategic issues in international retailing
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415343701
Date de publication :
13 juil. 2006
Dimensions :
23,4 x 15,6 cm
Poids :
590 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This significant book takes a strategic approach to international retailing, examining in-depth studies of several retailers, and marrying theory with practice to clearly present material for students at every level.