Chinese corporate identity
Auteur :
Peverelli, Peter
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415372084
Date de publication :
9 déc. 2005
Dimensions :
23,4 x 15,6 cm
Poids :
521 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This text represents the first study of economic restructuring in reform era China to apply the concepts of identity and corporate space; notions which have become increasingly relevant as foreign invested and Chinese ventures face complex operational and societal issues in the wake of globalisation.