Museum management and marketing
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415396288
Date de publication :
5 mars 2007
Dimensions :
24,6 x 17,4 cm
Poids :
990 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Drawing together a selection of high quality, intellectually robust and stimulating articles on both theoretical and practice-based developments in the field, this Reader investigates the closely linked areas of management and marketing in the museum.