Routledge companion to nonprofit marketing, the
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415417273
Date de publication :
22 nov. 2007
Dimensions :
24,6 x 17,4 cm
Poids :
922 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Written by a leading team of international experts, this is a timely collection of cutting edge articles. It offers a complete overview of marketing issues in the nonprofit sector, and a review of the latest research.