Flagship marketing: concepts and places
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415436021
Date de publication :
12 nov. 2009
Dimensions :
23,4 x 15,6 cm
Poids :
600 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book is focused on the increasing diversity of flagships and the ways in which they can create showcases in people’s lives. This unique volume will be of interest across many disciplines including marketing, visual culture, design and urban studies.