Strategic management in the arts
Auteur :
Varbanova, Lidia
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415530026
Date de publication :
20 nov. 2012
Dimensions :
25,4 x 17,8 cm
Poids :
860 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book looks at the unique characteristics of cultural organizations and shows readers how to tailor a strategic plan to help these organizations meet their objectives. Including examples, cases, questions and suggestions for further reading, this book is designed to accompany classes on strategic planning, cultural management or arts management.