Routledge companion to the future of marketing, the
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415625920
Date de publication :
17 déc. 2013
Dimensions :
24,6 x 17,4 cm
Poids :
1036 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The Routledge Companion to the Future of Marketing provides the reader with a comprehensive set of visionary insights into the future of Marketing. This prestige collection aims to challenge the mindset of academics, moving their thinking processes from current thinking into new perspectives and advances in marketing knowledge.