Corporate firm in a changing world economy (rle international business), the: case studies in the geography of enterprise
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415657778
Date de publication :
27 nov. 2012
Dimensions :
23,4 x 15,6 cm
Poids :
650 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book examines the economic environment and phenomena of multinational business with reference to case studies of major multinational companies, including IBM, Philips, Nissan and Volvo. It assesses how the major theories explaining the response of companies to changes are borne out by the experience of individual firms.