Danger and opportunity: bridging cultural diversity for competitive advantage
Auteur :
Laroche, Lionel / Yang, Caroline
Éditeur :
Taylor & Francis Ltd
ISBN :
9780415658065
Date de publication :
16 déc. 2013
Dimensions :
22,9 x 15,2 cm
Poids :
560 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book shows how to manage cultural diversity to gain competitive advantage. With practical solutions that can be implemented at individual or organizational levels, it prepares readers to solve problems that arise from cultural difference.